The application was developed for Android and, together with a Zeiss VR One Plus, provided to the participants of the Porsche Racing Experience.
VR Application Porsche Racing Experience
Concept / 360° Environment / 2D Realfilm / Development
The new GT3 Cup explained in a VR application
The Porsche Racing Experience is offered by the Porsche Driving School, in which you can be trained to become a racing driver. Participants are taught in a Porsche FT3 Cup, a real racing car. This car differs fundamentally from a road vehicle in its handling.
In order to get to know the vehicle, every participant is provided with a VR application and a VR device beforehand. Various tutorial videos make it possible to gain more in-depth knowledge about driving physics, as well as about the car.
Via a menu the user choses the 360° sphere of the car’s interior. Every operating element can be selected individually. Sascha Maassen, an experienced racing driver and Porsche Coach, then explains every selected function in 2D videos.
This valuable way of receiving information beforehand is surely unique and underlines Porsche’s aspiration. With this VR application, every participant is perfectly prepared for their first course of instruction in their training to become a racing driver.
Client
Dr. Ing. h.c. F. Porsche AG