LIGHTSHAPE Your AR Agency
Many companies reach their limits when it comes to communicating the benefits, development or content of their products and processes. After all, all this should be communicated as enthusiastically, convincingly and innovatively as possible. This is especially difficult if the customer cannot experience the product live. As an AR agency, we use augmented reality (AR) to bring the product to the customer - and expand the "real" product world with virtual elements such as images, 3D visualizations, information and scenarios. This convinces - and inspires the target group.
LIGHTSHAPE offers you a variety of equally efficient and individual AR solutions and concepts for your success. These range from versatile AR marketing, AR training and service applications to the development of high-performance AR models that can display products not only at trade fairs or at the POS, but also at the customer's location. The same applies to the development of AR content for existing internet platforms and devices. No matter what challenge you have to solve - we offer you the right AR applications for it. And much more.
About Our AR Agency
Foundation & Development
We make your product and process experiences unique with interactive AR applications. As early as 2012, we were able to develop the first AR configurator in the automotive industry for our client Mercedes-Benz Accessoires as a Stuttgart AR agency. Since then, we have accompanied the technology and its further development and thus integrated every technological advance in our projects. We also regularly work on research projects in the field of AR. Currently we have a research project called "ARkom", this project is about the possibility to explore AR for indoor navigation of warehouse and logistics with "Spycial Ankers" a relatively new Microsoft technology.
Services
We accompany you as an AR agency from concept to development. We extend your product world with virtual reality and create a unique product experience from two worlds with our custom-fit interactive AR applications. Our services as an AR agency go beyond standard solutions. With AR trainings and service applications we extend your real trainings playfully with virtual elements. In the area of AR marketing, we can present your products with the development of high-performance AR models, regardless of location and on almost any mobile device.
Fields of application
Our augmented reality solutions can be used for a wide range of applications. We extend your real product world with AR elements.
- At the customer site
- At trade fairs and events
- In showrooms, at the point of sales, in salesrooms
- For training of specialists and sales staff on AR models
- And many more
Automotive, medical, industrial, mechanical engineering, public projects and participation, consumer goods - our augmented reality applications and models can be used across industries and inspire their customers.
Our Team


Our team is as diverse as our possibilities in the field of AR.
Young and innovative: together we work flexibly and solution-oriented on your projects in our Stuttgart agency. Through well-rehearsed workflows, we realize your project according to plan.
The right expert for every challenge in the field of AR:
- Software Developer
- Real-Time-Artist
- 3D-Artist
- UI/UX Design
- Creative Direction
- Social Media/ Online Marketing
- Office Management
We Would love
to hear about your project
Latest AR Technologies


We are constantly developing with augmented reality and use the latest technologies for our projects.
In our AR agency in Stuttgart we use AR for tablets and smartphones as well as AR glasses like the Microsoft HoloLense 1 and 2. Come by and see for yourself!
Source image on the left HoloLens 2: ©Microsoft